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LEGO Vikings, Voyagers of the Brick Seas
Introduction The appeal of depicting Vikings for a Danish toy company is obvious, and Vikings were a natural fit for the LEGO® Castle theme (product line), given that these seafaring warriors were Danes, Swedes, Geats, and Norwegians, but it took until 2005 for The LEGO® Group to depict Vikings, accept for a model that appeared…
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Lego Castle Product Lines, Part I (1960-1983)
Introduction Long before The LEGO® Group sold castle sets, the company depicted a drawing of a castle in the very first LEGO Building Idea Book the company published in 1960.[1] The LEGO Building Idea Book was meant to inspire children with concepts for constructing models with pieces from the basic sets then available. The castle…
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The History of LEGOLAND® Discovery Centres
A LEGOLAND® Discovery Centre is an indoor attraction, a sort of miniature theme park that is organized vertically with various rides, activities, a 4D cinema, and a café spread out over several floors and a large gift shop in the lobby. Merlin Entertainments owns and/or manages all of the LEGOLAND® theme parks and LEGOLAND® Discovery…
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What is Legoland Discovery Center Chicago?
In addition to operating a chain of full-blown LEGOLAND® theme parks around the world, the British company Merlin Entertainments owns and operates twenty-seven LEGOLAND® Discovery Centers, each one a sort of indoor theme park. [Due to the fact that Merlin is a British company, outside the U.S.A. both The LEGO® Group and Merlin Entertainments use…
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What is Brickmania?
Like building with LEGO® bricks? Like vehicles from World War 2? Then Brickmania’s the place for you! At least, that’s the company’s reputation. This is a matter of an organization having evolved and narrowed its focus as Brickmania, L.L.C. originally made a product line of medieval civilian buildings that supplemented the LEGO® Castle theme before…
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Empire of the Brick 